About Us
David Dubov
Founder, CEO
Former Director of Paid Media turned 8-figure entrepreneur. Built and scaled global ad campaigns across major networks. Launched my company solo during lockdown, hitting $1M revenue in year one and scaling to 8 figures in three years. Now leading a lean remote team and speaking at global entrepreneur events—from Necker Island to marketing conferences.
Paula Carvalho
Director of Paid Media
Leads the development and execution of paid media strategies across platforms such as Meta, YouTube, and TikTok. Manages day-to-day campaign performance, optimizations, and reporting to ensure client goals are met. Oversees client communication, account management, and invoicing processes, ensuring accuracy and timeliness while maintaining strong relationships and driving performance-focused outcomes across all paid media efforts.
Daniel Espinosa
Media Buyer
Leads the overall creative strategy and vision for advertising campaigns, ensuring compelling storytelling and brand alignment. Oversees copywriting and creative development across Meta and TikTok platforms. Collaborates with media buyers to align creative with performance goals, driving engagement and results. Manages the creative process from concept to execution, maintaining consistency and innovation throughout.
Francisco Yamaguti
IA Project Manager
Leads the company’s technology team, overseeing integrations, tracking infrastructure, and the development of new AI-driven technologies. Responsible for designing and implementing scalable systems, automating processes, and connecting marketing, data, and technology platforms to improve efficiency and performance. Drives the adoption of AI solutions across the business, turning emerging technologies into practical systems that support growth and scalability.
Darwin Quiñones
Software Engineer & Funnel Specialist
Darwin builds the technology that turns traffic into revenue. He owns our conversion funnels end to end — edge-level traffic routing, A/B testing infrastructure, lead attribution, and analytics — and engineered the AI-powered experimentation platform that designs, launches, monitors, and graduates split tests with one-click human approval. Blending full-stack engineering with deep funnel data, he ships the guardrails, dashboards, and automations that let the team test faster than the market moves.
Alejandro Bedoya
Performance Creative Video Editor
Creates high-performing video ads tailored for Meta and TikTok platforms. Edits engaging, scroll-stopping content that aligns with brand goals and audience behavior. Collaborates with creative strategists and media buyers to optimize for performance. Stays ahead of trends to deliver innovative visuals that drive results. Manages projects from raw footage to final export efficiently.
Luana Batista
Creative Video Editor & AI Specialist
Produces and edits high-performing video ads, combining hands-on editing with AI-driven production tools. Builds and refines AI-assisted video workflows to speed up creative output without sacrificing quality. Supports creative strategy alongside production, helping shape concepts before they go into edit. Collaborates closely with the creative and performance teams to keep output aligned with testing goals. Manages projects end-to-end, from raw footage and AI-generated assets to final export.